![](https://cdn.myportfolio.com/f498b960-a01c-4346-8893-27b79643c6e5/0044e2c2-2f4d-4420-9a8c-1c6a224af2aa_rw_3840.png?h=2eee502a755df8c943743531b31ef155)
Tinder is a place
where everyone gets a chance to connect,
to feel special and needed…
and seniors want just that…
They might need a little help with the technical stuff
![](https://cdn.myportfolio.com/f498b960-a01c-4346-8893-27b79643c6e5/64236a42-adf9-4ae1-b5fb-dc9215ae2c06_rw_600.gif?h=f6873636bfbbba6dd32a44dbfc5ce97e)
But older adults on the internet are becoming the new normal
![](https://cdn.myportfolio.com/f498b960-a01c-4346-8893-27b79643c6e5/ba4bee40-599c-418d-8e78-155296506106_rw_1920.png?h=defcec68f1092fc7344e92354e3216b7)
And since they love to talk about their golden years, and share their experiences. We are going to help them find new connections with something they are really familiar with… The radio
We created a pre-taped radio program, like the ones our seniors used to listen to as kids, where they can share their stories and listen to some other ones…
![](https://cdn.myportfolio.com/f498b960-a01c-4346-8893-27b79643c6e5/8a8a8559-6023-46b0-811c-e2b0eb3b6a26_rw_1200.png?h=e43c66293638b9ab19732665153751d6)
Presents...
![](https://cdn.myportfolio.com/f498b960-a01c-4346-8893-27b79643c6e5/aed4b771-e6de-4008-b9d6-603987b236cb_rw_600.png?h=fbe8776fb74889a581effeb275457350)
Also available on Spotify.
![](https://cdn.myportfolio.com/f498b960-a01c-4346-8893-27b79643c6e5/e11fd4a9-6cf5-48e7-8932-10d8e62cb21b_rw_600.png?h=1063739288e35a75775f5179c38a9cc2)
SCRIPT
Music Intro
SFX: Beginning of a new story
Something that marked my life?…
I remember when my children sat me down to tell me that they didn’t want me working on the farm anymore…
(Voice breaks) That… that was hard.
(Dramatic pause)
I’ven working on our farm since I was a kid.
My father taught me how to use the tractor and now, out of nowhere, they tell me they were gonna hire someone to help because they don’t want me to get hurt.
So here I am… on Tinder, looking for someone to start a new adventure.
SFX: Ending of a new story
Narrator: Like Miguel? He’s on Tinder, go and check him out.
Music closure
This work was presented as an assignment for the Miami Ad School.
Credits
Creative
Lorena Borquez
Lorena Borquez
Scriptwriter
Lorena Borquez
Lorena Borquez
Voice actor
Jean Velázquez
Jean Velázquez
Workshop
A Peek into Pitch Life
A Peek into Pitch Life
Year
2023
2023